Our Newsletter is distributed by MailerLite. Up until now, I've used the free version of the service, but on July 1, MailerLite is cutting the maximum subscribers a free user can have in half. If I upgrade to the paid version, I'll have to start charging membership dues.
I'd rather keep FWC free.
So, I've decided to unsubscribe everyone who hasn't even opened a newsletter in 6 months. If you don't want to be unsubscribed, all you have to do is open the July newsletter. You don't have to click any links or buy anything. If you do get unsubscribed and that's not what you wanted, you can re-subscribe on this website.
Removing people who haven't opened in six months is a sensible way to stay under the free limit and keep FWC free, and a smaller, engaged list also helps the newsletter keep landing in inboxes. One thing to watch: Apple Mail's privacy feature registers opens automatically, so some inactive readers will look active, while readers who block images may look inactive. Keeping the re-subscribe option on the website covers that nicely.
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